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Using Impossible burger is my new favorite way to make vegan meatloaf! This recipe is super flavorful and an easy dinner idea.
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We are definitely not shy when it comes to vegan meat - we try a lot of it! Many are misses, but there are some hits. And Impossible burger is definitely a hit. We first tried it when Red Robin started carrying it, and now we eat it at least once a week since our local Kroger started carrying it.
I have made tacos and meatballs with Impossible burger (both delicious!) but the current family favorite is Impossible meatloaf. It had been YEARS since I made meatloaf and while it was never something I craved after going vegan, my husband really missed it. He says that you cannot even tell this meatloaf is vegan, which is a total win!
(P.S. This recipe is totally not sponsored in any way, we are just obsessed with the stuff!)
While I have not tried this recipe using Beyond beef (we prefer the Beyond sausages out of their products), I believe it will work. Many readers in the comments have tried it with success.
Since Impossible has been slowly rolling out their ground beef, I recommend checking out their store locator to see if it has hit your area yet. I have found it in Kroger, Hannaford, and Price Chopper. The incredible news is that you can order it online and have it delivered right to your home!
Ingredients
For the list of all ingredients and amounts, see the recipe card below.
- Impossible burger: The vegan meat needed for this recipe! You can also use Beyond if that's your preference.
- Breadcrumbs: These act as a binding agent. You can also use oats.
- Ketchup: This is usually added on top either before or after baking, but I love to add a little bit right into the meatloaf. It adds flavor and moisture. You can use tomato sauce instead.
- Vegan Worcestershire sauce: I find Worcestershire sauce is crucial for that classic Mom's meatloaf flavor. However, typical store-bought Worcestershire sauce contains fish! Some brands are vegan, like Annie's and the Kroger brand. You can also make a homemade vegan Worcestershire sauce. If all other options are exhausted, soy sauce is a good replacement.
- Garlic powder, onion powder, parsley, salt, and pepper: Flavor!
Is Impossible Burger Vegan?
There is some controversy around this topic. Impossible Burger does not carry the certified vegan label and you can read why here.
But in my opinion, yes - Impossible Burger is vegan. The "beef" contains NO animal products and no animal testing is actively being conducted.
Plus, Impossible Burger is by far the closest thing to real beef I've tried. It will allow more and more people to ditch animal meat and go with plant meat. The definition of veganism is to do the least amount of harm possible, and I believe Impossible Burger does that and inspires others to do so as well.
Instructions
See the printable instructions in the recipe card below.
- Preheat the oven to 400°F. Line a baking sheet with parchment paper or a silicone baking mat.
- Mix all of the ingredients together in a bowl, then form into a loaf and place on the baking sheet.
- Bake for about 25-30 minutes, or until golden brown and no longer pink in the middle.
- Brush some ketchup or BBQ sauce on top if desired! You can also serve with sautéed green beans, vegan gravy and mashed potatoes for a delicious dinner.
Variations and Substitutions
- Gluten-free: Good news - the Impossible burger is gluten-free! To replace the breadcrumbs, use an equal amount of gluten-free oats or make your own breadcrumbs from GF bread.
- Double this recipe: Simply double all the ingredient amounts (you can do this right in the recipe card next to "servings") and cook for an additional 10 minutes or so.
- If you cannot find or don't have the time to make vegan Worcestershire sauce, use soy sauce instead.
Storing Leftovers
Leftovers will keep in the fridge for about 3 days, stored in an airtight container.
Did you enjoy this recipe? Please leave a comment and a ⭐ star review below!
Recipe
Vegan Impossible Meatloaf
Ingredients
- 1 package Impossible burger ¾ pound
- ¼ cup breadcrumbs
- 2 tablespoons ketchup or tomato sauce
- 1 teaspoon garlic powder
- 1 teaspoon vegan Worcestershire sauce
- 1 teaspoon onion powder
- ½ teaspoon parsley
- ¼ teaspoon salt
- ¼ teaspoon pepper
Instructions
- Preheat oven to 400°F. Line a baking sheet with parchment paper or a silicone baking mat.
- In a bowl, mix all ingredients together (Impossible burger, breadcrumbs, ketchup, garlic powder, Worcestershire sauce, onion powder, parsley, salt, and pepper.
- Form into a loaf shape on the baking sheet.
- Bake for 25-30 minutes, or until browned.
- Brush some ketchup or BBQ on top if desired, or serve with gravy.
Felicia says
Can you use rice in the place bread crumbs?
Anne says
I made this for the family and they loved it! It tastes great.
Susan Shirley says
This is so good!!! I never thought I would taste meatloaf again. I use saltine cracker crumbs for the breadcrumbs, the way my mom and grandma did. Tomorrow I will be happily eating a cold meatloaf sandwich, total delicacy! Thank you so much for the recipe.
Ben says
I've bought Impossible several times thanks to this recipe. I go back and make this one at least once a month.
Barb says
I made this tonight with Beyond Meat Beef. If was AWESOME! My husband said to make this a weekly favorite! So easy and delicious! Thank you for sharing!
Georgette Bienvenu says
Just made this, delicious! Used 1/2 cup gluten free oats instead of panko, added 1 small grated Carrot, 1 small grated yellow pepper and 1/4 grated white onion. This is the best vegan loaf ever!
Brittany says
Does this freeze well?
Barbara says
Love this recipe! Make it 2-3 times a month. Sub gluten free breadcrumbs and top with gluten free Frenchs onions, my carnivore family loves it too!
Chelsea says
Could this be made in silicone bread loaf pans? Or is the baking sheet ideal?
Karissa says
Yes, you can use a bread pan.
Ashley Smith says
Is the sodium content for the entire meatloaf or for a particular slice size (or ounce)?
Karissa says
Per serving. It serves 3.
Patty C says
Oh my STARS....this was FANTASTIC! My picky eater hubs had THREE(!) helpings 🙂 Added diced onion & bell pepper and a maple glaze on top...DELISH! Will definitely be making again. I also doubled the recipe which I don't normally do with anything I've not tested, but it was great since we polished it off not long after. Thanks for an amazing recipe!
Abby says
Excited to try this out tonight! Do you know if leftovers would freeze well?
ANITA BOOTH says
I SELDOM HAVE BREADCRUMBS ON HAND SO USED OATS (QUICK-COOK-BREAKFAST-TYPE) INSTEAD. I ENJOYED THIS 'MEAT'LOAF SO VERY MUCH THE FIRST TIME THAT I'M MAKING IT AGAIN TODAY! ALSO, I WAS ABLE TO BAKE IT IN MY TOASTER OVEN. (I LIVE IN THE DESERT SO DON'T FIRE UP THE BIG OLE OVEN FOR SMALL ITEMS WHEN IT'S SO HOT OUTSIDE.)
MY LOAF WAS: QUICK~EASY~DELICIOUS~HEALTHY!!!
THANK YOU KARISSA!!!
Arnold says
Perfect!
Meat eater who wanted an alternative for a day. Recipe was simple and spot on.
Misty says
Made this for dinner and it was amazing. Easy, quick, and filling. And it didn't fall apart 🙂
Amy says
DELISH. I used Gardein ground b’ef. I cooked it for five minutes to warm it from frozen. I made my own gluten free bread crumbs out of GF bread. I made the vegan Worcestershire that was linked to the recipe and it was quick and easy. I used a loaf pan and modified the cooking time to 15 minutes for the Gardein ground b’ef.
Anna says
Are you talking about the Gardein ground beef crumbles? How did it turn out?
Kim B says
I have been vegan for well over a year and recently my nonvegan sister moved in with me. She eats what I eat now so I'm trying new recipes. I made this last week and it was so easy to prepare and delicious. She thought so too! Definitely a keeper!
Susie Hensel says
Karissa I made the meat loaf it was delicious! I am slowly transitioning to become a vegan. I am allergic to eggs and dairy products. I signed up for your recipes and five day training. Thank you for taking your time to share your recipes ,tips and information on how to eat healthier as a vegan.
God Bless
Susie Hensel
Jane says
I triple the recipe. Makes for delicious leftovers!
BarbaraNagata says
Delicious! I added two teaspoons of horseradish, 1/4 chopped onion, sautéed, and one grated zucchini, also sautéed. This recipe was very successful for me. I’ll make it repeatedly.
Mary Goodwyn says
I have tried this recipe many times. I love this recipe. This time I used Beyond Burger meat, I couldn't really tell any difference.
Thanks for this recipe and many others I have tried.
MB
Mary says
Absolutely delicious!! I made this for my fiancé and I, both vegan, and we loved it so much I made it again for our omni friends. They absolutely loved it. I used oats in place of the crumbs as that’s what I have on hand and I added in finely diced onion. I doubled this recipe and used a glaze of 2 tbsp packed brown sugar, 1/4c ketchup and 1 tbsp red wine vinegar. This recipe has inspired me to want to make an Impossible Wellington but would love it even more if you came up with the recipe! I saw you have a lentil one already. I definitely recommend this meatloaf recipe and would make again and again and again!
Shannon says
They were out of impossible ground at my Kroger so I got the incogmeato brand. I love the impossible brand! I am making this for dinner tonight along with mashed potatoes and corn!! Can't wait to try it!!!
Andrea says
Thank you for this amazing recipe!! I have made this several times. It’s so good! No one believes it’s vegan. I use diced onion instead of onion powder & omit the garlic powder.
Shannon says
Looks amazing!!! I used to love meatloaf and have tried a few recipes using beans and stuff but it was never the same! I can't wait to make this!!
Connie Moultroup says
This is in the oven even as I type this. It smells wonderful!!! Can’t wait for it to be done. Thanks for the recipe!!!!!